Friday, July 20, 2012
vidcon (repost)
So, I'm taking a trip to Montana this summer and I was thinking about Montana and its great city of Missoula and the city's greatest resident, Hank Green. (Okay, I may be inflating him a bit but let me get to that.) And I'm also thinking about the Hank Green's contribution, VidCon and the vlogs that comes out from it. YouTube started as an aggregation site. It was a place to store the videos to link to their website. Then around 2007, with the success of lonelygirl15 and others, YouTube became a site for stand alone video. Videos for YouTube, not just a easy way to access videos. So a YouTube community was formed and people started to mingle. First YouTube Gathering done by Mr. Safety, as example. Or Renetto meeting with that women whose name I can't remember. But the root of YouTube videos also had outside influnces, Rocketboom and Ze Frank gave to us a basis for video reporting and community-building that still reverberates today. (I still ship Ze and Amanda) What Hank Green did, with his brother John, was bringing it YouTube. Kind of perfect it, you know. John and Hank's Brotherhood 2.0 video made a community that will grow to be a web of great Youtubers with their own fanbase. It gave YouTube a message, with Project for Awesome and after Brotherhood 2.0 they continue to build, eventually with Vidcon. YouTube before Vidcon was at a breaking point. The community of YouTube was starting to fall apart and never to be recovered. Then Vidcon fixed that. Actually, it did better. It homogenized YouTube, bringing the like of Charlieissocoollike to like of ShayCarl, bridging the gap and discovering new YouTubers. Then second Vidcon happened. Fear of commercialization was on everyone's minds, but Vidcon utilized that. It brought the corporate world into a sense of being, part of rules they we created, not changing the rules to fit their means. YouTube began to plant its business model with the business of YouTube. Seeing Vidcon videos, I was reminded of how many people with different aspiration and interest came to have fun. Vidcon provided a corner to all of YouTube. The nerdy videoblogger who likes Young Adult novel and came equipped with only a iPhone could sing along with someone who just happened to have a guitar as the big YouTube star who needs help getting his/her merchandise start could interact with his/her fans and sell and spread the shirt and other stuff to make an income. It was a place for Nerds and Cool alike, for YouTuber who has been in YouTube since its inception and a person who just found that YouTube isn't just for cat videos and bad comments. That sense of harmony and affection won't be possible without Hank Green. He has not made the YouTube community, but kept it together. Made it stronger. That way, I revere Hank Green as I do Mark Zuckerberg as the triumph of social interaction, except Hank is not a jerk. I always said in my mind that Vlogbrothers was the spiritual center of YouTube, not like religiously, but they set up rule of moral and conduct to YouTube and condemn the fools that lurks around so much in YouTube. People look up to them, but they are humble and treats the follower as a friend. So I will go John Lennon and say 'Hank Green is Jesus of YouTube' (See, I told you I was going to inflate the person like crazy!)
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